HOW THE SHOE SIZE COMPUTER OPERATES
The shoe size computer makes a length width and girth reading of both feet with a "weight-on" measurement. Readings are displayed when the arch is fully elongated representing walking conditions. The projected size scale is nearly the same as the Brannock device. The accuracy of the unit has been proven by major shoe manufactures, Podiatry Collages, US Military and Last manufactures. The foot size recorded will always be correct within one width. If the customer is going to wear work socks it is recommended to ADD at least one additional width.

The DANA Shoe Size is distributed by Clark's ShoeMakers of England to retail outlets throughout the United Kingdom and Europe. Their success as exceeded expectations. Hand scales can be open to interpretion. The Dana Size Computer shows the customer his accurate foot size.

THE COMPUTER LETS THE CUSTOMER
SEE FOR THEMSELF
The Dana Computer was designed to better inform the customer of variations in foot sizes. With this information the consumer can literally Visualize for himself that his feet are two different sizes. The customer then welcomes the advice of the professional shoe fitter for a comfortable pair of new shoes. Negative sales clerk experiences are quickly forgotten, and a loyal customer is gained. Giving the customer the information to make an intelligent foot ware decision is our goal.